Privacy Policy

Last updated: 11/09/2025

About This Policy

This Privacy Policy explains how Reusable Revolution (“we”, “us”, “our”) collects, uses, and protects your personal information when you visit our website at https://reusablerevolution.co.uk (the “Website”) or use our services.

We are committed to protecting your privacy and being transparent about how we handle your data. This policy complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Who We Are

Data Controller: Reusable Revolution
Address: The Business Centre (Cardiff) Ltd, Cardiff House, Cardiff Road, Vale of Glamorgan, CF63 2AW. Email: helen@reusablerevolution.co.uk

For any questions about this Privacy Policy or how we handle your data, please contact us at the email address above.

Information We Collect

Information You Provide Directly

When you create an account or make a purchase, we collect:

  • Contact Information: Name, email address, shipping address
  • Optional Information: Phone number (if you choose to provide it)
  • Account Information: Username, password (stored securely)
  • Purchase History: Details of products you’ve bought and order information
  • Reviews and Preferences: Product reviews, ratings, and preferences you share
  • Communications: Messages you send us through contact forms or email

Information Collected Automatically

When you visit our Website, we automatically collect:

  • Technical Information: IP address, browser type and version, operating system
  • Usage Data: Pages visited, time spent on pages, click patterns, referral sources
  • Device Information: Device type, screen resolution, language settings
  • Cookies and Similar Technologies: As detailed in our Cookie Policy

How We Use Your Information

We use your personal information for the following purposes:

Essential Services (Legal Basis: Contract Performance)

  • Processing and fulfilling your orders
  • Managing your account and providing customer support
  • Communicating about your orders and account
  • Providing access to purchased products and services

Business Operations (Legal Basis: Legitimate Interest)

  • Improving our Website and services
  • Analyzing customer preferences to enhance product offerings
  • Preventing fraud and maintaining Website security
  • Managing returns and refunds

Marketing Communications (Legal Basis: Consent)

  • Sending newsletters and promotional emails (only if you opt-in)
  • Personalizing your shopping experience
  • Recommending products based on your purchase history and preferences

Legal Compliance (Legal Basis: Legal Obligation)

  • Maintaining records for accounting and tax purposes
  • Complying with applicable laws and regulations

How We Share Your Information

We only share your personal information in the following circumstances:

Service Providers

  • Shipping Companies: We share your name and shipping address with our delivery partners to fulfill your orders
  • Payment Processors: Payment information is processed directly by PayPal and/or Stripe (we do not store payment card details)

Legal Requirements

We may disclose your information if required by law, court order, or to protect our rights and safety.

Business Transfers

In the event of a merger, acquisition, or sale of our business, your information may be transferred to the new owner.

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

Data Retention

We retain your personal information for as long as necessary to provide our services and comply with legal obligations:

  • Account Information: Until you delete your account, plus 7 years for tax records
  • Purchase History: 7 years for accounting and warranty purposes
  • Marketing Preferences: Until you unsubscribe or we delete inactive records
  • Website Analytics: Anonymized data may be retained longer for business analysis

Your Rights

Under UK GDPR, you have the following rights regarding your personal information:

Right of Access

You can request a copy of the personal information we hold about you.

Right to Rectification

You can ask us to correct inaccurate or incomplete information.

Right to Erasure (“Right to be Forgotten”)

You can request deletion of your personal information in certain circumstances.

Right to Restrict Processing

You can ask us to limit how we use your information.

Right to Data Portability

You can request your data in a portable format to transfer to another service.

Right to Object

You can object to processing based on legitimate interest, including marketing.

Right to Withdraw Consent

You can withdraw consent for marketing communications at any time.

To exercise these rights, contact us at helen@reusablerevolution.co.uk. We will respond within one month.

Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Secure server infrastructure and encryption
  • Regular security assessments and updates
  • Limited access to personal data on a need-to-know basis
  • Secure password policies and authentication

While we strive to protect your information, no method of transmission over the internet is 100% secure.

International Transfers

We primarily process data within the UK. Any data transfers outside the UK will be protected by appropriate safeguards such as adequacy decisions or standard contractual clauses.

Children’s Privacy

Our Website is not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the updated policy on our Website and updating the “Last updated” date. Your continued use of our services constitutes acceptance of the updated policy.

Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. Please review their privacy policies before providing any information.

Contact Us

If you have any questions, concerns, or complaints about this Privacy Policy or our data practices, please contact us:

Email: helen@reusablerevolution.co.uk
Address: The Business Centre (Cardiff) Ltd, Cardiff House, Cardiff Road, Vale of Glamorgan, CF63 2AW.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe we have not handled your data properly. Visit ico.org.uk for more information.